Oddly, no, as long as the product actually does what it is advertised to do, it is not false advertising.
Currently, it's a misappropriation of likeness issue, which is currently a state-level civil action in some but not all states. The point of the proposed law is to make stuff like this regulated by a single, federal law instead of a patchwork of state laws.
No, just as using a lookalike or (for radio ads) voice actor with a deliberately similar voice and phrasing wouldn’t, unless they actually claim it is Joe Rogan endorsing the product.
Bette Midler won a lawsuit over a soundalike in a Ford commercial. Ford first approached her to do the ad and when she turned them down, they hired an imitator.
shouldnt this already fall under false advertising laws?