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Aha. Couldn't help but scratch my own itch. I wonder if DDG has a deal with Google where they get a cut of the ad profit if they are mentioned as a `ref` in the doubleclick ad request.

:path: /pagead/viewthroughconversion/796001856/?random=1695374589838&cv=11&fst=1695374589838&bg=ffffff&guid=ON&async=1&gtm=45be39k0&u_w=2704&u_h=1756&url=https%3A%2F%2Fwww.geeksforgeeks.org%2Fc-plus-plus%2F &ref=https%3A%2F%2Fduckduckgo.com%2F. <<<< What does this do? &hn=www.googleadservices.com&frm=0&tiba=C%2B%2B%20Programming%20Language%20-%20GeeksforGeeks&auid=68284397.1695374483&data=event%3Dgtag.config&rfmt=3&fmt=4

Hence providing the same incentives to keep shitty sites like geeksforgeeks in the results.

I guess also geeksforgeeks is incentivized to report these references, so that search engines and other linking services will continue to show their links.

To reproduce: 1. Go to duckduckgo.com and do a search that will turn up a geekforgeeks website 2. click on the link 3. watch the network tab as requests are made to googleads.g.doubleclick.net and check the path.




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