Long lasting relationships are based on common values. However, you can have succesful medium term relationships based on common interests and good looks.
OkCupid, in its heydays, indeed managed to match people on common values by asking detailed questions. A lot of modern dating apps are far more focus on looks and common interests.
Yes they look cute, and love rock climbing too, but hate children, and never want any. It will result in a good match in your mid twenties, but likely going to result in irreconcilable differences when you approach 30. Unless of course you both hate children :-)
So then the trick is to provide the illusion of successful relationships (but of course not ones that actually pan out in the long term).