> If a good name will make your idea or product even 5% stickier, it follows that it may be worthwhile to spend 5% of your time just coming up with the name.
I'm a sucker for a great name, but this is misleading. If something will give you an x% better outcome, it doesn't follow that you should spend about x% of your resources on it.
It depends entirely on the opportunity costs, yeah? You should spend time on your name only when you believe that thinking about names for another hour will do more good than coding or talking to customers for another hour.
I'm a sucker for a great name, but this is misleading. If something will give you an x% better outcome, it doesn't follow that you should spend about x% of your resources on it.
It depends entirely on the opportunity costs, yeah? You should spend time on your name only when you believe that thinking about names for another hour will do more good than coding or talking to customers for another hour.