Definitely maybe, but also I think pinecone is putting a lot of resources into devrel. For example, see their learning center [1] and examples [2].

Oh man, now I sound like I'm part of the brigading :) FWIW I recently evaluated pinecone and alternatives and decided not go with pinecone (pgvector).

[1] https://www.pinecone.io/learn/

[2] https://docs.pinecone.io/docs/examples

Having myself recently bootstrapped an understanding of language models et al, I would not be surprised if the pinecone learning center gets a lot of traffic.