I don't think it follows from the fact that most people drive (buy) cars in the US that they actually prefer it. Corporate lobbying and politics have ensured that you can't function in the vast majority of the US without a car. People in cities in Europe that support and/or prioritize bike/pedestrian traffic see many to most people preferring it. I went through childhood, uni, and the first year of my professional life living in car-dependent (but still nice) places. I moved to a city where I can (and do) live without a car and I vastly prefer not having to drive. I suspect many who say they prefer cars haven't even had the opportunity to live somewhere where they aren't a necessity.
The fact that some US urban areas are less dense and more car dependent than most European urban areas is at least in part due to the reasons I mentioned already. Obviously people who live in rural areas will need and prefer cars but my point is that it is hard to say "Americans prefer cars" when most Americans have never had the opportunity to live somewhere where they don't need a car.