No, I'm saying that Apple is promising advertisers aggregated data about their ad performance and people reached without ever handing over individualized data. Apple, like they do with all of their third-party services, is acting as the gatekeeper between users and advertisers/third parties. They're leveraging user trust in their brand/company to say "we'll provide you with data" to advertisers while being able to tell users "we don't share your individual data with third parties". It's the same reason they insist on Apple Pay being the only method of payment for apps within the app store. They don't want to lose user trust by allowing apps to collect payment information from users. Some people think they're doing it to take advantage of their position as the device manufacturer (not a stretch, in my opinion) but I think their consistency across all devices and platforms makes the argument that they are actually doing what they're claiming for the reasons they're stating.
I've responded elsewhere but the big difference is that Apple has always operated this way while FB and Google have changed their positions. Since they have had prior data breaches, it's not difficult for a malicious actor to use old data combined with new data to restore data models. The only situation where this wouldn't apply would be for users whose accounts were created after the policy changes.
They do now but only because they leaked a bunch of individual user data models in the past. Apple has always operated this way so there's nothing for someone to tie together. Facebook's position is basically useless when someone can recreate user data models for anyone that was on FB before the policy change.
Google is currently in a lawsuit brought by several states in the US for tracking users without their consent because they continued to track users after people explicitly denied/disabled that tracking. While I did say "leak" in my original response related to Facebook, I think arguing that is a little pedantic since my point was that Google/Meta have a history that Apple does not. Google's history wasn't necessarily with leaking data but moreso collecting and selling data that they told users they weren't collecting/selling.
