His vision for Toyota's eco-friendly autos goes beyond the Prius line. "The next step is to apply hybrid technology to other models, and to reduce its price," he says. After that, he has his sights on dispensing with CO2-belching gasoline engines entirely: "Ultimately, the future is in electric power." It might sound like an eco-platitude. But if someone is going to bring an electric car to your driveway, there's a good chance Hori will be the one to do it.
Unfortunately they didn't listen to their own engineers.
http://content.time.com/time/specials/packages/article/0,288...
His vision for Toyota's eco-friendly autos goes beyond the Prius line. "The next step is to apply hybrid technology to other models, and to reduce its price," he says. After that, he has his sights on dispensing with CO2-belching gasoline engines entirely: "Ultimately, the future is in electric power." It might sound like an eco-platitude. But if someone is going to bring an electric car to your driveway, there's a good chance Hori will be the one to do it.