Agreed, I also somehow see a big distance between the start up community and the real world. The term "big data" is an amazing example of this. Everybody speaks about "big data", yet companies are left dealing with "middle data" with old painful spreadsheets.

Everybody writes about listening the "customer". Yet, as you also imply, nobody seems to really care. I work in finance/controlling and yet I never managed to have a discussion about the domain problems of my field with those start up people, maybe there is a problem right there...

p.s. can you put a link at your start up?