Hacker Newsnew | past | comments | ask | show | jobs | submitlogin

If you are a member of these forums over time you see the same products / etc. get recommended.

For example, the /r/coffee forum always recommends 1-3 particular espresso machines. People are posting hacks where they add arduinos, etc. to control it better. There are github repos to describe all of this. Either its an incredibly elaborate marketing ploy (to sell a couple more $500 espresso machines..) or its organic content.

Also, redditers are incredibly harsh when shilling, etc. is discovered. In the /r/diablo2 forums, a moderator started a Discord for everyone (to play and trade items for Diablo2 Resurrected). He posted an ad (in the Discord) for a site to buy items (frowned upon in /r/diablo2). Redditors did a thorough investigation and kicked this guy out of the sub. So his $100 of profit from that ad lost him a moderator spot and his Discord community.

The risk/reward of sneaky marketing on Reddit is just not there (for many scenarios, I'm sure it still happens sometimes).



> redditers are incredibly harsh when shilling, etc. is discovered.

Ehhh that depends the subreddit, big corporate products as Disney are highly astroturfed and get downvoted in to oblivion if you call them out. That's why you see alternate subreddit as r/saltierthancrait and r/freefolk.

Their astroturfing gets more agresive as they lurk and comments on those subreddits too.




Guidelines | FAQ | Lists | API | Security | Legal | Apply to YC | Contact

Search: