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> a lot of firms think Archicad isn't industry ready

It's similar in many other industries. Take InDesign, the current market leader in DTP. Say you are working on a book that has multiple indexes: index of places, index of people and so on. Well InDesign doesn't support that! This is not some fancy feature - you will find multiple indexes in many non-trivial books. But for some reason the most popular and supposedly advanced DTP solution on the planet doesn't support that and people need to use workarounds.



It's because once a company is a market leader, it isn't anymore about "What feature is useful", but about "What will increase our revenue by x%?". Will adding a multiple index feature add anything to revenue? I doubt it.


It's more about PMs thinking "Which feature will make it look like I'm doing something useful?"

Photoshop has been quietly getting worse for years now. Certain annoyances haven't been touched for decades, but new features - like the one that forces you to save a copy for certain formats even when you don't want to - are so unwelcome and pointless they've have to add a switch in the preferences which allows you to turn them off.

When a product matures and has monopoly lock-in it's essentially frozen. The core workflow will stop improving and updates will usually add unwelcome friction-inducing cruft around the edges.


Yep, Quark Express was the king of DTP until they suddenly weren't. It doesn't take long for the landscape to change.


When you're the market leader, you get to define what's reasonable. If you're the industry-leading solution and your users struggle to do a simple, common task, then it becomes conventional wisdom that the task is "difficult." If you are the second-place solution and users struggle to do a simple, common task, then your software is not ready for serious work. If you are in second place and have elegant solutions for cases that the industry leader struggles with, then overall that is an advantage, but you'd be surprised how many people write off your innovations as not being really useful precisely because so many people using the industry leader get work done without them.

See: Jira versus every single one of their competitors.


InDesign is for layout, it's not for books. FrameMaker is for books.https://www.adobe.com/products/framemaker.html




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