> but long-term investments in your future don't prop up your current profits
This is exactly why gross profit margin typically excludes R&D, because the measure is usually used to see “is this business profitable on a per-unit basis”. That is, would you make profit if you decided to stop the long term investment.
This is exactly why gross profit margin typically excludes R&D, because the measure is usually used to see “is this business profitable on a per-unit basis”. That is, would you make profit if you decided to stop the long term investment.