A friend of mine has a Wix account for who knows why. We were planning an event and he asked me to make a web page for it. I didn’t have the free cycles to do it at that moment, but he came back to me with a mostly finished Wix website a couple of hours later. I’ve gotta say, while I’m not interested in using it, I was impressed with how quickly someone less technical was able to get something decent up and running.
If you generate a static page, you have to upload it to something to host it. Wix and Squarespace handle that "last mile" for you. You drag and drop things to get the layout you want, click the publish button, and it's live. They also support things like response forms, etc., that you'd otherwise have to manage yourself.
I wouldn't use Wix or similar for those things, but after seeing how someone less technical uses them, I see the appeal.
