Well first of all you need to be familiar with the format. Or better said, with the abuse of the format. Because while it might look like replies, you need to figure out it was used to post an article and not actually additions/corrections what would be a common use for someone replying to themselves. But it's still hard to figure where it ends as the replies from the author seamlessly blend into other users' replies. It doesn't help this particular author doesn't number those tweets (which in itself is ridiculous) or even use punctuation or capitals. It just seems like random rant, not something we're supposed to be be reading when someone shares a tweet.

And then there's the noise. Why do I need to skip icons, names, numbers, padding, dividers after every sentence? And while our brains are relatively good at it, I still need to process it as it gives clues into where the "article" ends.

Twitter is the worst format to post articles. At least it was until someone came up with the idea to post them as videos with computer voiceover.

(I'm using the word article here, but I'm still not convinced it isn't just a random rant)