Ahh I see. Maybe it was a family emergency and he didn't want to have to explain, though.
I feel like this implicit judgment (by all of us) of which people this CEO wants to prioritize over work is exactly why he was right to change the photo.
Very much so. I have the daycare in my ring-through settings, they rarely call but if they do it's because there is something wrong. Most people understand that you want to take that call, but some don't. And those are the kinds of people I try to avoid doing business with, because it's a really good sign that they're going to be unpleasant in more situations.
If you need a translator to transact business and they only take cash you pick up the phone because lord knows that if they are calling you it's because there is a real emergency.
If it's one of those pad cell for toddlers type places that's harder to sign up for than a mortgage they can go to voicemail.
(Indeed, my wording was unclear)