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Monolithic platforms are dead. More and more creators will take lesson and put their content under their own brand. Youtbe will be just "dump host" embedded from other domain!



Ive seen that prediction regularly for 20 years. Still waiting.


Spotify paid N millions for Joe Rogan, they just deleted him. He can still do podcasting under his brand. Seems like win for him.


> He can still do podcasting under his brand

Unless Spotify hired a potato for counsel, no, Rogan probably can’t do that.


They withdrew some of his back catalogue from the download list. That’s all. They’re still publishing his podcast and he’s still under contract.




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