I saw comment in another one of these discussions saying you should treat google as a potentially hostile adversary and have a contingency plan for what to do when they turn on you.
I agree with this really in relation to every cloud provider. If your business continuity and data are important, there should be a plan for how to keep the lights on if a provider through malice or incompetence stops playing nice. The google specific problem is they are into so much stuff that its not just a question of not using them, you also have to consider what happens when your emails are flagged as spam our you're delisted from search, etc
I work for a smaller tech company and we do large scale events periodically with our customers. We do lots of perf testing and ensure our servics can handle these sustained bursts of usage which can reach upto ~500k users concurrent.
Google flagged our main event site as a phishing site during a large event that was lasting multiple weeks. No matter how many load tests you do, always have contingency for Google.
TDLR: Even if you DONT USE GOOGLE as YOUR CLOUD provider, always be aware of its impacts on your customers/busisness!
In a nutshell: always have redundancy. And always verify that your redundancy works when you need it. Nothing worse than a broken backup.
Beyond that, it's a damn shame startups keep choosing Google for Google Plus or GSuite or Workhorse or whatever the fuck it's called now. The winning move is to not play with them.
I have no activity on YouTube, Blogger, or any other Google service since they tied up all the accounts, just to minimize the chance of getting my Gmail chopped off.
(Note to self: stop giving feedback on Maps routing. You never know.)
I'm sure you already know, but setting up your own myname@mydomain.tld and then setting that up in Gmail[1][2] means that in a catastrophic scenario (your Gmail is closed) you don't lose your email address.
In addition to that, you should frequently take a backup of your Gmail emails[3], then in case your account is locked you can use the exported mbox[4] archive, and import it in Thunderbird, this works reasonably[5] well, e.g. recently I had to find an airline ticket from 10 years ago which I had originally received in Gmail, and it took just a few seconds to find it in Thunderbird.
That was very helpful, thank you - I didn't know all that, and even if I did, many others coming across this probably did not either.
I still don't feel like going traipsing around minefields. I'm sure there's a benefit from tying together all Google services - for me, it just keeps me away from most of them. And I even pay for Google One.
you would think that paying for it would translate into a slightly better level of customer care. But that doesn't seem to be the case with Google. I pay for YouTube premium and I had my fair share on unanswered issues. Not sure about the other services though, YouTube is the only Google product I still use and I have a separate account only for that. Hopefully Google One turns out to be better than YouTube Premium!
Or just use Zoho. It's free to link your own domain ($1/mo if you want IMAP access) and they have actual support. I have contacted them in the past about a bug with their DKIM implementation (or really, the UI) and they sorted it out manually on the spot.
This was in case OP didn't want to give up Gmail straight away. Of course you can just migrate to another provider, or, as in my case, spin up your own mailinabox[1] instance. That way the only provider you have to deal with is the cloud provider for your VPS, and in the remote case my account was terminated, it would be very easy to switch to a different provider (because Mailinabox includes functionality to do automated backups to an external location).
I've thought about doing this myself, but apparently it's a lot of work to get right. I read from others who tried it that a lot of their mail would be caught by spam filters and they didn't necessarily know why.
I've been using mailinabox for almost a year, I had an email caught in spam once, I contacted the spam filter and said my IP was probably being used by someone else before I took it, and they whitelisted me.
So you can have an occasional annoyance but it's not that common.
When I get a new IP (e.g. because I'm upgrading to a newer machine) first I check my IP against a list of antispam filters (I don't want to advertise any of those services, but a quick internet search will show you where you can check, most services have a free tier), if it turns out that the IP has got a bad reputation, I just get a new one instead of trying to whitelist it.
The only time that my email got bounced, that IP was not "clean", it had been blocked by one of the filters but I thought "oh I will just whitelist it on that one filter". I should have generated a new one instead.
One more thing that some people might not know: with all spam filters, if your email is caught by the filter, you will get a message, it's not like you don't know if the email has been delivered or not.
You will see something like "Your message could not be delivered - The mail system [host, ip] refused to talk to me: [reason, e.g. spam]"
In a past job I was frequently around the globe and was not able to have my phone and SMS always with me. No matter how many settings I tweaked, it just seemed that google would not let me get into my gmail without my phone. Of course my banks would not let me in without my email. Ultimately I had to "de google" for the sake of being able to use the needed internet services wherever there was internet. When so much is tied to email these days, paying for a service that at least has a phone number to call if something goes wrong seems worth it to me, especially since most paid email services are reasonably priced.
I agree with this really in relation to every cloud provider. If your business continuity and data are important, there should be a plan for how to keep the lights on if a provider through malice or incompetence stops playing nice. The google specific problem is they are into so much stuff that its not just a question of not using them, you also have to consider what happens when your emails are flagged as spam our you're delisted from search, etc