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Went to their website. Their demo video starts by saying

> Ramp is the only spend management platform that helps you spend less.

Am I the only one extremely put off by this? You can have your puffery about how you're the best, but don't insult my intelligence.

I'm also instinctively cautious about "AI" powered accounting. The way the AI powered receipt recognition is presented makes the AI seem much more powerful than it probably is. I highly doubt you could get it to recognize a crumpled receipt. If users believe the AI is actually that good they are likely to post transactions without checking them, creating headache down the line.



You are not supposed to think twice about the Marketing Department lies; the wager is that more people are attracted by the Trump style bravado than those who are turned off by it.

Would be nice if that calculus changed, though


It might be a marketing failure, or you’re just not the target customer. If they’re targeting startups with runaway spending problems, “...the only X that helps you spend less” sounds super appealing.

At the end of the day, all that matters is the solution, how it works, and how it applies to and benefits you getting conveyed is all that matters


Businesses don't like smart customers.




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