Did you ever do web development for customers? You build the website (10% of the work), and then the rest comes.
"Can you put our holidays on the main page?", "Can you adapt this text?", "We have a new image of our main shop, can you update it?", ...
I've seen plenty of people building a website for someone and thinking they made good money, but after all the requests that come afterwards, it's not worth the time.
On the flip side, I've also seen Wordpress specialist consultancies grow large businesses out of this inevitable influx of change requests and the revenue that comes with it.
These consultancies strike the right balance in terms of knowing their product, managing expectations, and knowing when to say "no".
It's created lots of jobs in South Africa for what that's worth. Can't speak for other countries.
> It's created lots of jobs in South Africa for what that's worth.
WooCommerce began as a plugin by a wordpress theme company in South Africa (WooThemes). And then they were aquired by WP/Automattic in ~2015. A really cool case of pivoting.
"Can you put our holidays on the main page?", "Can you adapt this text?", "We have a new image of our main shop, can you update it?", ...
I've seen plenty of people building a website for someone and thinking they made good money, but after all the requests that come afterwards, it's not worth the time.