The article mentions complications with this because of existing deals:
Still, efforts by Amazon to profit off MGM's library won’t be easy, or cheap.
In many cases, MGM’s content is tied up in multi-year deals with television networks, the former Amazon executives said. Amazon cannot air MGM’s reality show “The Voice,” for instance, which contractually is in the hands of NBC.
Bringing a new installment of the James Bond saga to Prime viewers may be a particularly difficult task, the sources said. The terms under which MGM acquired the franchise leave control in the hands of the Broccoli family, the Bond films’ producers.
Upgrade (RelayFM podcast) covered this on this weeks episode and this apparently will come down to what the Broccoli family will agree too since really they own the rights to Bond
