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> pretty much the definition of hindsight bias

This. The antidote is to revisit examples of "couldn't you just X" where X indeed prevailed. There are even instances where superseding technology was actually better, but it was too late to replace X.

My favorite example is Iridium (and the whole satellite internet industry so far, let's see what will happen with Starlink). It's one thing to remove friction, but only if the new cost structure is still favorable.

Disruption doesn't happen because new tech is better/cooler, it happens when it introduces competitive advantage.




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