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Audio carries 80% of the intellectual content on television. That's why when the news does a live cross and the sound doesn't work, they go back to the studio until the technical problem is resolved, even though the vision is faultless.



Does the opposite hold true? Do newscasts that carry audio but have lost video tend to continue? Just realizing I've never really seen that that I can think of.


Yes, all the time. You get a static picture of the reporter, or shots of the presenter or studio, or b-roll, or an animation of a waveform.


Yes, it does, usually they show B-roll or a static image with the audio.


Not sure about an unintentional loss of picture, but it's fairly normal to have an audio-only feed when video isn't available.


Reporters calling in on a phone when the regular connection could not be set up?

I have seen those.




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