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It's unfortunate that a lot of businesses are now inside of Facebook and Instagram walls.

I know a number of times in recent months I'd end up on Instagram pages for different businesses. I would be scrolling to view their products and suddenly I'd get hit with the sign-up modal that wouldn't allow me to scroll further (well, technically I could if I opened the developer tools and disabled it, but that road block usually stopped me). So, I'd close their Instagram page, move on with my life, and they'd potentially lose a sale.

The same thing happened on Facebook when the page would be covered in overlays and I could barely browse the content. I'd get annoyed and leave.

There's a lot of power you're giving up when you build your online presence inside of another company. The entire user experience of your customer can drastically change at any moment, and you have little recourse aside from rebuilding your online presence from scratch.



Exactly my experience. Actually I think it’s less irritating to block access to any image from the very first click/scroll, than to perversely let the user dive into an account and, suddenly, BAM!! acces denied!.. Because that’s really how it looks for someone who don’t have an Instagram account and is just passing by.


Walking through the city, when a shop piques your curiosity. As you step closer to the windows, a security guard approaches you and asks for your club membership. Annoyed you bugger off.

I think nobody in their right mind would do this kind of shit IRL.




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