It's a good point, though, and one I heard earlier. Spritesmods used multi-page articles from the beginning (which is nigh 14 years ago now), initially because, I dunno, more of the web was like that? Later, when I needed the money, it was because I liked header ads more than long articles with interstitial ads. Now I don't quite need the money anymore, maybe I should throw out ads and either default to everything-on-one-page or at least give that as an option.