> Here’s how it works: A creator can cultivate a large, free audience on horizontal social platforms or through an email list. He or she can then convert some of those users to patrons and subscribers. The creator can then leverage some of those buyers to higher-value purchases, such as extra content, exclusive access, or direct interaction with the creator.
having a couple blogs/influencer pages with 20k+ followers are actually most useful (IMO) when starting new brands on new platforms and slowly monetizing (ala gary v's Jab, Jab, Jab, Right Hook as corny as he is it works)
> As the Passion Economy grows, more people are monetizing what they love
it's simply fun growing a brand/discovering new communities/creating one/watching the engagement and metrics
having a couple blogs/influencer pages with 20k+ followers are actually most useful (IMO) when starting new brands on new platforms and slowly monetizing (ala gary v's Jab, Jab, Jab, Right Hook as corny as he is it works)
> As the Passion Economy grows, more people are monetizing what they love
it's simply fun growing a brand/discovering new communities/creating one/watching the engagement and metrics