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Think in terms of risk and ease of changing your mind / product.

Decisions which carry little risk and are easy to undo or pivot in the future, make them quickly and confidently.

Decisions which carry non-negligible risk but are easy to undo, give some thought but don’t fret too much. If the risk starts becoming reality, you can change your mind later.

Hard to change decisions with low risk are tricky. Make sure the time spent on research and decision making is proportional to the risk, which in theory is low, but that needs to be double-checked.

Decisions that are hard to undo and carry significant risk should be the ones you spend as much time as necessary thinking through, planning out, coming up with contingency plans, building in safety checks and making sure that you can avoid making those hard-to-make changes should you decision prove incorrect.



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