> Drawing on its massive store of customer data, Amazon plans on shipping you items it thinks you'll like before you click the purchase button. The company today gained a new patent for "anticipatory shipping," a system that allows Amazon to send items to shipping hubs in areas where it believes said item will sell well. This new scheme will potentially cut delivery times down, and put the online vendor ahead of its real-world counterparts.
IIRC, they now site the most frequently ordered items in smaller, more localized distribution centers for quicker/shorter shipping.
That's the large-scale strategy, but IIRC Amazon had per-buyer prediction. If you looked at a specific item and it predicted you're likely to order it soon, it would be delivered to a distribution center closer to you. (Using free space in a truck already heading there anyway)
https://www.theverge.com/2014/1/18/5320636/amazon-plans-to-s...
> Drawing on its massive store of customer data, Amazon plans on shipping you items it thinks you'll like before you click the purchase button. The company today gained a new patent for "anticipatory shipping," a system that allows Amazon to send items to shipping hubs in areas where it believes said item will sell well. This new scheme will potentially cut delivery times down, and put the online vendor ahead of its real-world counterparts.
IIRC, they now site the most frequently ordered items in smaller, more localized distribution centers for quicker/shorter shipping.