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At best, price discrimination is a waste of time and resources. The buyer loses as much as the seller gains, making it a zero-sum game. But since price discrimination requires more effort than setting a single fixed price, the sum is actually negative.

Aside from that, "charging the highest price the customer is still ok with" means to eliminate the consumer surplus. Which is bad for consumers, i.e. everyone.

And aren't prices supposed to be signals? How are customers supposed to compare the costs of each good if you don't tell them? All you tell them is how much they're willing to spend.

They already know that. But you (probably) don't. If you did, congratulations: you've solved the economic calculation problem. This should raise red flags.




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