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Great idea!

Of course, there might be an issue here because the amount of things that work that way is huge. So now you have a scenario where everyone is angry at Google for trying to dictate how they can build web pages and writing angry digital polemics about how this is an unreasonable standard and abuse of power. Nobody actually wants to re-implement massive chunks of how their website works, so everyone will resent this incredibly artificial imposition.

Which is to say it's a wonderfully straightforward answer, but perhaps not better than AMP in practice.



> everyone is angry at Google for trying to dictate how they can build web pages

But we're already doing that because Google downranks results that don't use AMP. We're generally OK with Google downranking sites on actual metrics (such as HTTPS) but not when they're pushing their "solution" that clearly has a number of issues with conflict of interest.


Are you saying you'd be completely fine with the above scenario, where Google downranks each webpage based on the number of external assets it loads and the amount of dynamic content it has? Instead of using AMP?

Personally, I prefer AMP for security reasons. It's tightly restrictive and does a lot to limit the available space to mount attacks aimed at browsers. But I understand that's far down most people's lists, and tends to fall under the same sentiment as "devs should just write fast websites".


Yes, because I think that is a pretty accurate way to measure how much I would hate to go to that page, and it doesn't require AMP to work.


I suspect you may be an outlier, as most people seem to deeply resent the strong incentives to change how they author web pages. Shaping them slightly differently strikes me as unlikely to generate a dramatically different reaction.


Rewriting a page to use amp is not shaping it slightly differently.


You're absolutely correct. Please accept my apologies for being uncolear. I was speaking specificially and narrowly of strong incentives to build weg pages differently being shaped slightly differently under a hypothetical regime.

Again, please accept my apologies for my failure to communicate my point clearly.




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