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This puts Blizzard in too soft a light, as if they have no choice.

A better comparison is Blizzard being a store owner who sells cakes to everyone, when one day a Nazi comes in and says you can't sell cakes to that uppity black person who upset me or you'll never be able to sell cakes to Nazis again.

Blizzard then gets to decide which is more important, business with Nazis or standing up for a core set of values.

As may occur in this instance, the free market may decide if they're going to side with Nazis, Nazis get to be their only client.

At this point people are deciding how delicious they think Blizzard cakes are, and if they still want to eat them.



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