The problem is closed algorithms, SEO, and advertising/marketing.
Think about it for a minute. Imagine a search engine that generates the same results for everyone. Since it gives the same results for everyone, the burden of looking for exactly what you're looking for is put back exactly where it needs to be, on the user.
The problem though, is you'll still get networks of "sink pages" that are optimized to show up in every conceivable search, that don't have anything to do with what you're searching for, but are just landing pages for links/ads.
Personally, I liked a more Yellow Pageish net. After you got a knack for picking out the SEO link sinks, and artificially disclose them, you were fine. I prefer this to a search provider doing it for you because it teaches you, the user, how to retrieve information better. This meant you were no longer dependant on someone else slurping up info on your browsing habits to try to made a guess at what you were looking for.
The problem is closed algorithms, SEO, and advertising/marketing.
Think about it for a minute. Imagine a search engine that generates the same results for everyone. Since it gives the same results for everyone, the burden of looking for exactly what you're looking for is put back exactly where it needs to be, on the user.
The problem though, is you'll still get networks of "sink pages" that are optimized to show up in every conceivable search, that don't have anything to do with what you're searching for, but are just landing pages for links/ads.
Personally, I liked a more Yellow Pageish net. After you got a knack for picking out the SEO link sinks, and artificially disclose them, you were fine. I prefer this to a search provider doing it for you because it teaches you, the user, how to retrieve information better. This meant you were no longer dependant on someone else slurping up info on your browsing habits to try to made a guess at what you were looking for.