>It is a strange space. LOTS of room for efficiency and at the same time so easy to say "oh yeah this could be done better" and then you fall on your face because logic is not how anything / anyone works ;)
Sounds like a perfect opportunity for somebody like Amazon to shake things up. Where a smaller entrant might have trouble breaking that mentality, Amazon can do things however they want without worrying about having to attract customers who want to do things the old way.
Sounds like a perfect opportunity for somebody like Amazon to shake things up. Where a smaller entrant might have trouble breaking that mentality, Amazon can do things however they want without worrying about having to attract customers who want to do things the old way.