The analytics I'm referring to would be for our marketing page (and only our marketing page). The logs are for our services themselves.

It may seem like splitting hairs, but I believe it's entirely reasonable to collect useful data on the marketing site vs collecting data via the services our customers pay for (and are used primarily by those who are not our direct customers).

There's also a difference between aggregated data (e.g., number of page hits / avg time spent on page) and PII (e.g., IP addresses, browser fingerprinting).