I always thought Apple sold lifestyle/fashion primarily; their target demographic are those that buy in to fashion readily. They're highly concerned with looks and want to pay more to flaunt their wealth.
I've always found the Apple-way, wrt UI, to be different; more confusing for me because I'm used to a different paradigm. But, there's some lock-in effect there, if you start with Apple, you become accustomed to their way and then other "ways" seem more complicated. In practice it seems largely to be just familiarity.
I've always found the Apple-way, wrt UI, to be different; more confusing for me because I'm used to a different paradigm. But, there's some lock-in effect there, if you start with Apple, you become accustomed to their way and then other "ways" seem more complicated. In practice it seems largely to be just familiarity.