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Re: moat- it's gotta be price and accessibility.

Since there's no ownership, reliability and durability don't matter as long as it can complete the ride, although it does matter that it's not so crappy a scooter that it's falling apart while riding.

After that, it's just about ease of accessibility and price. I'll walk a block to use a service that is dead simple and painless to use compared to a more complicated app, but I'm not walking a block for something that's slightly nicer, or 10% cheaper.



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