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> And now we're moving toward a web built on canvas + web assembly, our user agents will have less control than ever. Maybe we can even cut out the middle men and render the psd directly.

I know you're making a bit of a slight, but I won't kid you that publishers—frustrated by the fact that certain interactive features and desired visual structures require an understanding of the platform and code (even if they just have to hire people who -do-)—have started some move back to using print-version PDF's served to applications like Texture (recently purchased by Apple). Even with any compression or download-size problems that might come along with it. The art teams and editors are all very happy to keep doing the same process they've been doing for ~25 years, after having another technological progression dangling in front of them. If they could just take the PSD, stick it in a black-box folder and have it come out in their publication on every platform they output to... I think they might dance in the streets. Or start drinking earlier.

Am a programmer who has worked with first-hand with such publications. And now doesn't.




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