Clickbait implies that it's devoid of real content or has a misleading title. I had never heard of DTube, Steemit or Steem before this, and the title seems accurate enough. What's the problem?
(on the Internet) content whose main purpose is to attract attention and encourage visitors to click on a link to a particular web page.
Note that it doesn't say anything regarding being devoid of content. You can have clickbaity articles with actual (although questionably useful) content in them.
