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I'd like to formally welcome everyone to the world of a/b test-driven development!

Nice easy-to-read high-contrast giant-font headings that seem legit: "Text anyone in your phone!" - Yay! that's exactly what I want!!!

Tricky hard-to-read low-contrast micro-font fine print that looks like way to much trouble to try to read, detailing what ACTUALLY happens when you're tricked into clicking the:

One brightly-colored-only-thing-that-looks-remotely-like-I-should-click-it call to action.

Add in the cute emoji looking user who obviously LOVES giving up his privacy, and you've got a winner!

Wow project manager, would you look at these great test results!!! everyone wants to give us their private info!!! what idiots!

-every front-end engineer ever



The opt out button is also "Not Now" so they can hit you with this screen again and again until you accidently opt in or want to make it go away.


yeah, that's how I recently clicked it - had to quickly install messenger (needed to make a video call, which the lite client I normally use doesn't support), clicked right through this. And normally I'm careful with such stuff.




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