Kinda cool - it does the first part based on what I see. It lets you know that they dropped the ball on delivery, but it's still on you to contact customer-service. Probably not a bad thing but I wish it went just a bit further - perhaps opening the chat for me and pre-populating a chat on the clipbooard or something....
I agree. It doesn't solve the last mile. The 'call to action' is just another email or notification. You still relinquish your inbox. They seem very transparent so I'm not trying to mock. But access to my entire inbox versus just my Amazon? I'll take the later.