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Fitness tracking is nice, but I believe that for 90% of runners is totally irrelevant. They have other, simpler metrics and work well. Those who want wearables buy specialized equipment (heart rate monitoring, etc.)

Add to all the above that an iPhone with an armband is just as easy to manage.

If the price drops by half, then it might become an interesting proposition, but till then, I don't see the watch as an iPod-like product and I am even considering buying one - I had a pebble before.




Based on what I've seen at a local running club with 60+ members, most regular runners seem to have picked up at least one wearable (although I haven't seen that many Apple watches - most have gone for either Garmin or TomTom). In fact, I'm certainly in the minority as someone who hasn't.

That said - the more professional members are generally also in that minority too - they tend to stick to using their phone or they don't bother tracking their runs at all.


And not being on Strava is as much as a social faux pas as is not being on Facebook is for society at large? :)


One of our most prolific runners put it best: "if it's not on Strava, it didn't happen".




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