I up-voted you because there is a lot of truth to what you wrote. But you also have to realize that today many businesses that don't understand how to develop software but still need to have effective software development processes.
That's a huge personal opportunity if you are an effective communicator who can emphasize with managers from disparate backgrounds. They need someone who not only can implement and manage a successful software development process, but communicate to them what is possible, what is risky, and what the best trade-offs there are to develop software to meet the company's goals.
Define fun. If rewarded, taking a team with shitty development processes, poor software, etc and taking it to the next level can be a great fun. But only if it is reward, i.e. is considered valuable.
