> If your medium relies on traditional ads, there's an increasingly large chance that your audience won't ever see those ads in the first place.
Often I don't care about ads. What I care most about is performance and usability. I don't want to wait the five seconds it takes the ad network to serve up an ad. I do not want hundreds of tracking scripts served from some ancient pre pentium box to make this worse. I also do not want to close 20 pop-ups.
Give me a nice eye catching traditional ad that just sits in the corner and leaves me alone any day. The cancer that is used for ads currently can just drop and die.
Often I don't care about ads. What I care most about is performance and usability. I don't want to wait the five seconds it takes the ad network to serve up an ad. I do not want hundreds of tracking scripts served from some ancient pre pentium box to make this worse. I also do not want to close 20 pop-ups.
Give me a nice eye catching traditional ad that just sits in the corner and leaves me alone any day. The cancer that is used for ads currently can just drop and die.