What.cd to me was a live feed of every piece of music released anywhere, tagged well enough that I could go through each week and pick out potentially interesting things I had never heard before.
Whether I actually use the downloads or not, it allowed me to discover new bands, new genres, and music from different cultures that I would never have been able to listen to before. Where is the commercial service that offers anything close to this?
what do you think gave the collages more value than a playlist on something like spotify? i definitely think they felt more valuable, but cant place exactly why.
I think it's the audience, the people participating. What.cd had a lot of very enthusiastic, competent, knowledgeable users while Spotify features a rather mainstream, general user base that takes a more passive role when it comes to music and its discovery. Obviously results will differ.
Furthermore, Spotify hardly provides any tools to promote and showcase a high quality, carefully compiled playlist. I can share a link, sure, but that's the most basic of paths to new potential listeners.