Uh..that's not what "mass market" means. Honda Civics are mass market. $100,000+ electric vehicles are not "mass market".
Here's Wikipedia:
"The mass market is the largest group of end consumers for a specified product. It is the opposite of the term niche market."
Uh..that's not what "mass market" means. Honda Civics are mass market. $100,000+ electric vehicles are not "mass market".
Here's Wikipedia:
"The mass market is the largest group of end consumers for a specified product. It is the opposite of the term niche market."