Shodan is really not at all what I had in mind. I wouldn't expect the public to get worked up over it. You show it in a news report and people shrug because it's a search engine with text results.
Note that Shodan grabs a snapshot/ image for many different services, there isn't a focus on webcams and the way Ars characterized it was slightly misleading. And Shodan doesn't show you a feed: it provides a snapshot/ image of the moment that the crawler saw the device - there are no live streams or any special support for webcams.