Maybe he needs to cover his short positions, maybe he wants to buy a house. This represents 0.1% of the company. Although an insider sale is never a bullish signal, there can be lots of good reasons why someone might sell, including a greater need for diversification.
New Relic got stuck trying to provide mainstream analytics in a world where analytics solutions must be highly tailored to the applications they are responsible for providing insights into.
New Relic Stock is 22.23% down: http://finance.yahoo.com/echarts?s=NEWR+Interactive#{"range"...