On a side note, I wonder why the reporter bothered changing the name of the co-founder of Handybook in that piece. From the remainder of her description (e.g. the mention of a Harvard MBA and the experience at McKinsey) I was able to determine that "Ajay" was actually Umang Dua, after about two minutes on CrunchBase and LinkedIn.
All the more reason to name the co-founder. I disagree that a co-founder has the same right to privacy as an employee. Employees can claim that they're following rules or policies, and that any sleaziness on their part is due to the constraints they're operating under. A co-founder has no such excuse. He or she sets the policies. If the company behaves sleazily (as it did in this article), it's due to the policies and culture that they've created.
