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The real issue is that Hasbro and Mattel used to have a complete lock on board game sales in major stores.

The first wave of new board games (eg Settlers of Catan) came out of Germany and were sold in the US by specialty stores. That is hobby shops & comic book stores.

Even if you could self fund a production run, there was just no way to get your product on a significant number of US store shelves.



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