There are some issues which are really simple. Feeding people lies and bullshit to earn money is rather a clear-cut issue. So is encouraging dysrationalia. And yes, as a member of society it is my right to voice my opinion about whether something is endangering it.
It's not just about me not wanting to read the bad stuff. If I dislike a page, I just don't visit it, I usually don't complain. But when talking about mass media, every lie they write gets read by the general population. People still (for some reason, probably because there's no other established alternative) trust them, and most don't have time to evaluate the claims critically. They form beliefs based on lies, and then they act based on those beliefs. In democracies, they go and vote based on those beliefs.
So suddenly, that pile of bullshit I carefully avoid to read gets amplified and hits me anyway, in form of bad policy, bad social projects and, well, bad zeitgeist.
Then educate people. Educate the people who are writing the "bad" stuff in the first place. Educate the people who are making the policies. Become the educator and the policy maker and be the change you want in the population. That's how you fix things.
But complaining about what people should consume because you deem it unworthy seems arrogant, draconian and irrational.
But dont impose your ideals on everyone else who is reading that content voluntarily because they clearly enjoy it.