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That is absolutely not their website


Thanks. Could you share the link?

I'm having trouble finding their website.


I don't think they got as far as making a website before being acquired. AFAICT the name of the company hadn't even been announced prior to this, it was just vaguely referred to as Jony Ive's hardware company.


Thank you for providing context.

"About 55 hardware engineers, software developers, and manufacturing experts will join OpenAI as part of the acquisition". (for $6.5B)

So I think WhatsApp still holds the record for engineer/$B acquisition:

"WhatsApp had 32 engineers when it was bought for 19 billion dollars."

Even more if you correct for inflation.


Ah, that clears things up. No wonder the website is hard to find if they hadn’t officially announced the company yet.



The whole thing is almost indistinguishable from satire, without the domain name I'd have thought I'd been had.

The photo, the text, the video where Sam nearly looks like CGI, and then the quotes at the bottom really make for a full package of cringe.


I wasn't gonna check the link at first but you've convinced me, and holy shit that image of the two of them that greets you first thing is beyond hilarious.

You truly couldn't make this up, it's so beyond parody that I don't even know what to say. It's so palpably psychotic.


Reads and looks like an obituary, lol


I was thinking more like a wedding invite


Yeah, it's meant to look like a wedding announcement in the newspaper I think. Except white-on-black instead of the other way around.


The quotes at the bottom are funny because they have a share link which implies that Sam and Jony thought they were insightful enough that people would want to actively share them. Even in the extreme tech crowd, who would share those?


My reaction was just the same, but look at gruber:

https://daringfireball.net/linked/2025/05/21/sam-and-jony-io

and gruber is stirring up drama about why his links don't do well on hn.


> It conveys grand ambition, but without pretension.

I wonder how it is possible that a human watches that video and will think they don't convey pretension


Indeed it may as well be an advert for pretension itself.


You clearly haven’t been on my side of LinkedIn / Twitter.


Is this an m&a press release or an engagement announcement


The hyperminimal white-text-on-black-background is more of an Apple-ism from their corporate announcements back during the Jobs/Ive days.

The center-justified serif text is new, though.


When is their big day? Do they have a registry to send gifts? Anyways, congrats, looks like a happy couple.


"Sam and Jony"??!? Sam and Jony sounds like John and Yoko. Nothing good ever came out of that pair.


Altman: "Jony was running a design firm called LoveFrom that had established itself as really the densest collection of talent that I've ever heard of in one place AND HAS PROBABLY EVER EXISTED IN THE WORLD."

I felt physically sick from second-hand embarrassment watching this.


German has a word for second hand embarrassment. Fremdschämen. Comes in very handy here. If Sam continues like this it won’t be long until it becomes part of the regular English language like other German words such as Kindergarten.

And I’ll be happy that I don’t have to explain Fremdschämen anymore. Everything has its upsides.


> until it becomes part of the regular English language like other German words such as Kindergarten.

or Schadenfreude.


Somehow when the buzz-word machine found talent density, half the passengers forgot that density has a denominator. I see this goof a lot. If you accept the premise that Jony is literally the most talented human in the entire history of the world (I know I know), then obviously he was more dense sitting in a room alone, than after being diluted by hiring 50 other people.


Seems like a weird move to say:

* Jony Ive has built a company with the densest collection of talent in the world

* OpenAI is spending 10 figures to buy a company from Ive

* It is not the aforementioned company with the dense collection of talent; it's instead a company that no one has heard of


I almost had to tap out after the number Ive did on Altman in the early monolouge. Feels like some kind of office satire written by Mike Judge


Very trumpian language.


Does he have anyone close to him to tell him that no amount of money can be used to turn oneself into Steve Jobs?


Jony would know about that as much as anyone.


First of all, the video is 9 minutes.

Secondly, is it a weird Sora-stitchedc video? It feels like they just filmed their parts separately like they're not even talking to each other/interacting with each other. Very peculiar.


The picture alone is enough to make you vomit


Deffinately a contender for one of the creepiest photos in the industry. Not something that inspires confidence in the "Design Prowess" of the acquisition if this is what they felt best represented them.


That and that every paragraph of text on the page is centre-aligned. What is this, Geocities?


Yeah, that is a really weird photo. Trying hard to replicate the iconic Steve Jobs photo I guess.


There's a video at the bottom "two friends"


There's infinite money out there for AI. They're doing the rational thing and buying up everything to lock others out.

If you're going to make any sort of hardware you definitely want to tout that it was designed "with love" by "the iPod guy."


The video is horrible.

It uses the same overhype playbook from the Segway launch: "Oh, I used the [unnamed, unexplained] device and it was the most amazing thing in the whole of human history!" "This object will cause the entire planet to be redesigned around it!"


I had to double check the domain, I thought it was a fake image gen. So weird.


Unclear if that announcing a tech acquisition or a new SF dating show.




Those immutable world ID’s are great! I have twelve different ones I like them so much.


People are already selling their Worldcoin identities. It has already failed.


The actual blockchain usecase here is far less sexy than a dystopian eyeball scanning device: https://attest.sh/


It looks like someone is working on a Mac app that does exactly this, and they seem to have a functional prototype: https://x.com/TheOriginaliTE/status/1751251567641346340?s=20


Unclear if Apple will allow this in the store

edit: Yes I know you can build apps before they're in the store


It is permitted on the App Store. The developer had a thread on the fediverse several days ago.


The visionOS side of this, which is the one that requires App Review, is a glorified VNC app. They will probably review it thoroughly but it doesn't seem like it breaks any rules.


As long as it's open source, you can sideload onto any iOS device by building it yourself.


Iff you pay an annual $100 dev fee.

Yes I know you can technically do this without a paid dev account, but it's practically useless because it has to be re-done every 7 days.


Surely considering the fact that you are streaming your Mac to Apple Vision Pro you should be able to easily resign it on that very device? :)


I don't know about you, but there's nothing easy about having to boot up an IDE every 7 days to sign and re-install an app you depend on. It's just one more thing to worry about and mentally keep on top of, the opposite to Apple's convenience and smooth UX ethos.


Their demo of AI Q&A in the announcement video (@3:36) is totally wrong. The Pin says the April 2024 total eclipse will be best viewed from Australia and East-Timor... Except the eclipse passes over the US and will be nowhere near Australia. The answer seems to be about a partial eclipse in April 2023. How was that not fact checked???


That's what you get when your futuristic "AI pin" works by making an API request to an off-the-shelf LLM (ChatGPT I assume) that was last trained a year ago.


Eclipses are extremely predictable, right? I don't think the problem is that the LLM has old data, the problem is that is wrong.


| How was that not fact checked???

Cause they aren't Apple, just the cheap knock-offs


Apple doesn't make anything close to this hardware?


eh, this is essentially a phone or a watch without a screen, and a bunch of "inventions" to accomodate the fact that it doesn't have a screen.


Ha you're kidding right? This is almost an attempt at adding another product to Apple's existing range of hardware, which is all phenomenally close to this hardware by being a chip, a camera, audio IO, and in their case a screen rather than a projector. You couldn't get closer if you tried.


The demo was showing how you can interact with it. I don't think this is a big deal. If they're using GPT-4 or another model, then it will be resolved when the AI model is.


What reason do we have to believe that the underlying technology will improve enough for the product to be actually usable? Many of this product's features require a degree of trust that clearly isn't merited at this stage. An assistant that tells me to go to an event at a place it's not happening is worse than useless. Their advertising shows a person asking "can I eat this?" with a piece of fruit -- that's not a question you want a hallucinated answer to!


Product reviews


This is especially embarrassing because their logo is literally an eclipse and it's the name of one of their color options... Seriously??


They're not "color options" they are "colorways", you rube. And it doesn't come in three shades of grey, it comes in "Lunar", "Equinox", and "Eclipse". Those colors are worth easily $100 of the MSRP right there.


The colourway of their stock price is soon to come in "blood moon".


This company will never go public. It's share price has never been anything but 0.


The answer to all of your questions is no


This is huge: "Rather than the classic ChatGPT personality with a fixed verbosity, tone, and style, developers (and soon ChatGPT users) can now prescribe their AI’s style and task by describing those directions in the 'system' message."


System message is available today (and has been) in the playground under the chat setting.


This has been possible already...


Anyone know how "system" works? Is it merely a prefix on the prompt?


It is a way to interact with their chat api: https://platform.openai.com/docs/guides/chat/introduction

It already exists, but according to their docs current chatGPT "does not always pay strong attention to system messages. Future models will be trained to pay stronger attention to system messages"


Just use a user prompt instead of a system prompt. It is mostly redundant tbh


Can you describe this little more? I'm not sure exactly what this means.


Instead of one large prompt there's now 'system', 'user', and 'assistant' prompts which are meant to be given specific instructions each. So you could tell the system prompt that it's a librarian and ask the message prompt what date a book was published.


Werner Herzog recipe websites


Garry Tan: "30% of YC companies exposed through SVB can’t make payroll in the next 30 days. If you or your company are affected, I recommend that you reach out to your local congressman to get this on their radar TODAY."

https://twitter.com/garrytan/status/1634286688922132481


So is this going to be a “privatized profits, socialized losses” type scenario? Are taxpayers going to be bailing out this bank and the companies that use them?


If the bank's failure doesn't represent a systemic risk to the economy, such that the executive branch would be justified in propping them up, we're talking about a popularity contest. Who does the American public like less, nerds or bankers? might not play in congress quite the way the OP is hoping.

It might not come to that, since the specifics of the bank's financials will determine whether everyone eventually gets their money back.



Does YC hire a lobbyist?


Getting "Application is not available" now at https://connect.svb.com/


I guess that's what bank runs look like in the 21st century... Just 503 errors instead of lineups and riots.


404, money not found.


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